It’s a cluster era ! 2016 was the year of mergers and acquisitions. From the top of my head, Shiseido obtained the license for Dolce & Gabbana Beauty, Estée Lauder acquired by Kilian and obviously there was the Coty-P&G merger. As time is passing by the market is moving towards a big fight among beauty groups. I can’t think of a fragrance brand not … Read More Revlon acquires Elizabeth Arden
Is 2017 going to be the year of Nostalgia? After Clarins bringing some good old high school vibes with its 4 Colors All in one Pen, it’s now Clinique’s turn with this limited edition. The Chubby Stick™ design will definitely put a smile on your face. This collection offers 8 different shades (Brick Red, Wild Strawberry, Mango Tango, Melon, Mauvelous, Pink Sherbert, Fuzzy Wuzzy and Red Violet). You can … Read More Everything you need to know about Clinique and Crayola collaboration
When Clarins turns High School nostalgia into innovation Looking at this pen I can’t help thinking about my old days in high school using my 4 colors BIC pen. Clarins 4-Colors All-in-One Pen could be your new best friend when it will be released on the 16th January 2017 on Clarins e-commerce web site. Clarins 4-Colors All-in-One Pen offers 3 different colors of eye-liner (Black, dark brown … Read More Clarins latest innovation: 4-Colors All-in-One Pen
Guerlain celebrates the art of Arita’s porcelain with its limited edition of its iconic fragrance Mitsouko
Arita, the epicenter of porcelain industry Located in Saga prefecture on Kyûshû Island in southern Japan, Arita thanks to its kaolin mine, quickly became the epicenter for the Japanese porcelain industry. Introduced by Yi Sam-Pyeong, a Korean craftsman in 1616, the porcelain from Arita also known as Aritaware or Aritayaki flourished for centuries. Today, one of Arita’s oldest and largest-scale operating kilns is Yazaemon … Read More Guerlain celebrates the art of Arita’s porcelain with its limited edition of its iconic fragrance Mitsouko
How Shiseido Ventures Partners and Dolce Gabbana license will help Shiseido to achieve its Vision 2020?
Vision 2020 The objective is to accomplish sustainable growth over the next 100 years. In order to achieve it Shiseido elaborated a mid-to-long term strategy called “Vision 2020” Shiseido aims to become a company… At the moment Shiseido is ranked 7th worldwide(fragrance) and owns the licenses for Issey Miyake, Narciso Rodriguez, Elie Saab et Azzedine Alaïa and Zadig & Voltaire. “Our 5-year objective … Read More How Shiseido Ventures Partners and Dolce Gabbana license will help Shiseido to achieve its Vision 2020?
A journey, a meeting, an ascent As she was an International Training Manager for Makeup and Skin Care at Guerlain, a scent changed her destiny forever. Sylvaine Delacourte remembers the delicate and captivating sillage of L’Heure Bleue she smelled that day. This Guerlain’s classic became her signature fragrance and took her on a journey to a world scents and emotions. Her passion and expertise … Read More Sylvaine Delacourte Paris debuts.
“Perfume is a fluid emotion, our lives vibrate throughout his waves. The perfume exalts the imagination, so I make my fragrances with bits of dreams.” – Jean-Michel Duriez. Jean-Michel Duriez, former perfumer for Rochas and Jean Patou celebrated his 30 years’ career anniversary by releasing his first perfume “L’étoile et le papillon” (The star and the butterfly) under his own brand Jean-Michel … Read More L’étoile et le Papillon, the first fragrance by Jean-Michel Duriez Paris